The Price of Traffic

Written On Day: 17

 The price of freedom is eternal vigilance.  Everybody knows that.  But what I did not know, and just recently discovered, is that the price of traffic is also eternal vigilance.

As you can seen from the website traffic data page so far the traffic is coming very slowly.  At the beginning there was basically no traffic.  Then I started to post on a forum.  Each post ends with my signature which is a link to the website.  Every time I made a post, a few hours later my traffic would go up.

The problem is that the traffic does not stay up.  If I miss a day of posting then the traffic goes down.  Post then get visitors.  No post, no visitors.  Eternal vigilance – post everyday.

The website is still at its infancy and no traffic has come by search engines or word of mouth.  I can deem some interesting information with the threads I have created on a forum.  Since all my traffic has come from them.

So far I have started a total of 6 threads.  By taking the number of people that visited the website (147) by the number of posts (6) we can see that every post is worth almost 24 visitors.  This is sad.  Because so far it looks like I would need to create 41 threads a day to get 1000 visitors a day.  Unfortunately to make this possible I would need a team of a thousand monkeys typing a thousand words.

This means that the forum I am creating threads at is too small.  Not enough views.  Looking back at the last few days of my posts I can see that they have been viewed 851 times.  Out of all the people viewing my threads 17% of them click on the signature line.

All the above can be summarized as: for every thread created on a forum my website receives 17 visitors per 100 views.

Therefore to reach my goal of a 1000 visitors per day I need 5882 thread views.  Or to start 10 threads each receiving at least 588 views.  Still a lot but getting closer to being possible on large forums.

Two conclusions can be made:

  1. By posting on big forums I will still need to be vigilant and post every day, but at least I will be closer to 1000 visitors a day and not 15.
  2. I need to find other ways to get traffic.

Data used to for calculations:

  • Unique visitors: 67
  • Visitors: 147
  • Threads created: 6
  • Clicked on Signature: 23
  • Number Views in forum: 851

Note: The only way to explain the discrepancy between ‘unique visitors’ (67) and ‘clicked on signature’ (23) is to assume that some of the visitors that clicked on the signature emailed a link of the website to their friends.

  1. January 19th, 2009 at 08:40 | #1

    Eh, I think that you’re trying to make a science out of something that doesn’t have defined trends and statistics. Blogging is hit or miss. The successful ones simply put themselves out there more, and therefore get more “hits”.

    However, I really like the theme of this site. I think it has potential.

  2. January 19th, 2009 at 21:30 | #2

    Thanks.

    I hope that there is at least a little science to it. Otherwise this site would be no different then trying to find a pattern in a coin toss. I have a suspicion that there are things that a web master should do and things that have no effect. I will just keep gathering the data and I guess we will see.

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